Speaker: Kate Bell Satuala, Senior Marketing Manager, Extra Space Storage
Format: DVD (USPS Shipping Required)
Duration: 41 minutes
NOTE: Please allow up to three business days for the processing of your order.
Digital Differentiation in Self-Storage: From Online Visibility to Content Strategies 
Yellow Pages, mass mailings and television are now a thing of the past. Search engine optimization, paid search and social media are the new platforms for self-storage marketing success. In this informative session, you’ll learn five strategies that will help you increase your online presence and drive more traffic to your self-storage facilities.
You’ll learn:
- Where and how consumers are shopping today
 - Why you should care about social media
 - How consumers’ expectations have increased and why the pressure for all brands is high
 - How to cover the basics with your search presence
 - How to maximize the customer experience
 
This product is also available as on-demand video, or as part of one of the following discount DVD packages: